About us – Ethos

Our ethos is very much to love and appreciate what is created on our doorstep. We want to always keep the miles reduced from dairy to plate. In this vain, we have always and will continue to collect our cheese orders directly from the cheesemakers & dairies, where possible. Over the years we’ve got to know so many creative, hardworking souls and are grateful to call them friends. It’s this open line of constant communication that allows us to celebrate changes among the cheese throughout the year due to things like climate, time of year, what the animals are eating and the variations in cheesemaking style from dairy to dairy. As long as these changes are within the spectrum of great flavour we are happy to shout about & celebrate their differences. Its these differences that are telling us and showing us these are REAL cheeses, expressing themselves in their own ways – something we are huge fans of!

We, as previously shared, have a great empathy for the cheese and their maturation but we also share a customer empathy meaning we are approachable in the shops, in turn making the world of real cheese enjoyable for ALL. We are crossing the boundary of having brilliant artisan, small produced cheeses and making them accessible and understandable to everyone hence our Real Cheese Fair – where anyone and everyone alike can get stuck right in and explore – which we stage as a non profit, free to enter, cheese extravaganza!!